Minneapolis, MN May 5, 2009 — www.ChapeauBlogAwards.com – Chapeau Blog Awards, the online competition dedicated to celebrating blogger brilliance, has announced its 2009 blog awards winners. Several blogs were named “Best in Industry” by Chapeau Blog Awards while one blog was named as 2009’s “Most Brilliant.”

Chapeau Blog Awards 2009 winners were honored following a nomination process lasting several months and a furious two week voting period leveraging insight from online voters and expert judges.

Receiving the coveted title of 2009’s Most Brilliant Blog, and a $2,000 grand prize, is Raymond.CC Tech Blog. A technology blog offering insight regarding advances in information technology (IT), Raymond CC.Tech Blog is a daily destination for blog readers seeking useful computer tips and tricks.

In a video from the 2009 Chapeau Blog Awards ceremony, judges detailed how Raymond.CC Tech Blog best fit the definition of brilliance, by transforming the blogger’s knowledge of technology into rays of insight helping to illuminate the IT corner of the world.

The 2009 Chapeau Blog Awards judging panel, consisting of Twin Cities notables Mike Yanke and Bill Young, will be sharing their thoughts on each winner and finalist as different video segments of the 2009 Chapeau Blog Awards ceremony are released weekly this summer.

Visit Chapeau Blog Awards to see the 2009 Chapeau Blog Awards ceremony or to discover more about each of our winners:

Most Brilliant Blog:
Raymond.CC Tech Blog

Most Fabulous Arts Blog:
Design You Trust

Most Delectable Entertaining Blog:
Cooking Down Under

Most Alluring Health & Beauty Blog:
Beautiful Faces

Most Passionate Hobbies Blog:
1221 Shots

Most Consultative Marketing & Advertising Blog:
ViralBlog

Most Newsworthy News Blog:
Ashin Mettacara

Most Comforting Parenting Blog:
5 Minutes For Mom

Most Informative Best Real Estate & Development Blog:
Home I Own

Most Trendworthy Technology Blog:
Raymond.CC Tech Blog

Most Envy Inducing Travel & Leisure Blog:
Viator Travel Blog

“We could not be happier for Raymond CC.Tech Blog for being named 2009’s ‘Most Brilliant Blog,’ and for each of our 2009 ‘Best in Industry’ winners,” states Susan Misukanis, Director of Chapeau Blog Awards.  “We look forward to sharing more from our judging panel and our 2009 Chapeau Blog Awards Ceremony over the next several weeks.”

Chapeau Blog Awards 2009 Awards Ceremony, with hosts Mike Yanke and Bill Young, can be seen weekly this summer by visiting the Chapeau Blog Awards website.

About Chapeau Blog Awards:
Chapeau Blog Awards is an awards contest that tips its chapeaus to honor bloggers worldwide who devote their time and knowledge to inform, entertain and challenge their readers.  Those involved in the Chapeau Blog Awards are not involved in the final selection of winners. Rather than assembling an antiquated academy of high profile ‘Noggers’ – Non-bloggers – to determine which blog is best, Chapeau Blog Awards does what bloggers do. They ask for the opinion of the public sphere of blog readers. By asking blog readers to judge the Chapeau Blog Awards, entrants can be assured of a meaningful award as selected by their most important audience; blog readers themselves. Chapeau Blog Awards is the creator of BlogOh!Pedia, an online encyclopedia of blogging terms and Blog Review, an online review of blogs from around the world.

E-mail Chapeau Blog Awards at Info@ChapeauBlogAwards.com.

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Bulk powder processing plants, in the dairy industry, traditionally use standard flex sleeves and hose clamps as powder connectors.  Habitual shortcomings of standard flex sleeves and hose clamps have long been known and include everything from powder leaking between connectors and building up within connectors.

Powder leakage and build-up are two of the most common sanitation culprits in bulk powder processing.  Despite being aware of these shortcomings, bulk powder processing plants in the dairy industry could not implement an alternate solution as, until recently, one was not available.

The BFM® fitting, distributed by Minneapolis, MN based Powder-Solutions, Inc., is the alternative to traditional flex sleeves and hose clamps that have long caused unsanitary conditions in bulk dairy powder processing plants.

“The BFM® fitting features a crevice free surface designed to eliminate trapped powder, and its tight snap placement eliminates the threat of powder leakage,” states Marv Deam, CEO of Powder-Solutions, Inc.  “By not trapping or leaking powder, bulk powder processing plants in the dairy industry can instantly alleviate two of the larger culprits of unsanitary working conditions.”

Comprised of two basic elements, the BFM® fitting consists of a flexible sleeve with integral top and bottom stainless steel snap bands, and two matched formed spigots (welded in place).  The BFM® sleeve snaps into place quickly and accurately using only an operator’s hands, helping to ensure that the cleaning and sanitizing process is no longer a time consuming hassle.

“We are very pleased to be sharing with the dairy industry leaders attending the annual ADPI/ABI conference how the BFM® fitting will create more sanitary working conditions in bulk dairy powder processing plants,” continues Deam. “We look forward to ensuring attendees leave armed with the knowledge to ensure safer bulk powder processing, and ultimately, safer consumer goods.”

Deam and Powder-Solutions, Inc. will be exhibiting the BFM® fitting at Booth 110, today through April 28 at the Hyatt Regency in Chicago, IL.

ABOUT POWDERS-SOLUTIONS, INC.
Powder-Solutions, Inc. is a leading distributor of the USDA accepted/3A certified BFM® fitting, the first flexible industrial connective solution specifically designed to replace the standard flexible sleeve and hose clamp assembly and address chronic sanitation and safety concerns for the bulk powder processing industry. By working closely with companies in the food, dairy, nutritional, pharmaceutical, chemical and other industries, Powder-Solutions, Inc. continues to develop and refine new strategies to assist these companies in achieving their business objectives via safe and innovative plant processes. For more information on Powder-Solutions, Inc. or the revolutionary BFM® fitting, visit www.powder-solutions.com.

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Minneapolis, MN April 14, 2009 — www.ChapeauBlogAwards.com – Chapeau Blog Awards, the online competition dedicated to celebrating blogger brilliance, has opened the polls to its 2009 blog awards competition.

Voters have from today until 11:59pm on April 30th to select their favorite industry blogs from a list of Blog Awards Finalists.  This year’s Blog Awards Finalists cover ten industries, ranging from Technology  to Health & Beauty, with each industry containing two finalists.

The voting panel for this year’s Chapeau Blog Awards, made up of bloggers and blog readers alike, will be responsible for naming “Best in Industry” winners and 2009’s “Most Brilliant Blog.”

Chapeau Blog Awards will present the winner of 2009’s “Most Brilliant Blog” with a grand prize of $2,000, while “Best in Industry” winners will be eligible for prizes including an iPod Touch.

Award blogger brilliance by joining the voting panel for Chapeau Blog Awards and selecting an industry finalist from the list below.

Arts & Design:
AphroChic vs. Design You Trust

Entertaining:
Cooking Down Under vs. Intoxicating Prose

Health & Beauty:
Beautiful Faces vs. The Everything Yoga Blog

Hobbies:
1221 Shots vs. Old Man Running

Marketing & Advertising:
WebMarket Central vs. ViralBlog

News:
Ashin Mettacara vs. Intrepid Liberal Journal

Parenting:
5 Minutes For Mom vs. Dad’s World

Real Estate & Development:
Home I Own vs. Real Estate Marketing Blog

Technology:
Electronista vs. Raymond.cc Tech Blog

Travel & Leisure:
Eyeflare Travel Advice & Tips vs. Viator Travel Blog

“Today is the day to start recognizing blogger brilliance,” states Susan Misukanis, Director of Chapeau Blog Awards.  “Over the next two weeks, the hard work of each industry finalist will be on display as our voting panel prepares to make a declaration as to the blog that represents 2009’s most brilliant.”

Help recognize blogger brilliance by visiting Chapeau Blog Awards and selecting 2009’s “Best in Industry” and  “Most Brilliant Blog.”  “Best in Industry” winners and 2009’s “Most Brilliant Blog” will be announced on May 5th.

About Chapeau Blog Awards:
Chapeau Blog Awards is an awards contest that tips its chapeaus to honor bloggers worldwide who devote their time and knowledge to inform, entertain and challenge their readers.  Those involved in the Chapeau Blog Awards are not involved in the final selection of winners. Rather than assembling an antiquated academy of high profile ‘Noggers’ – Non-bloggers – to determine which blog is best, Chapeau Blog Awards does what bloggers do. They ask for the opinion of the public sphere of blog readers. By asking blog readers to judge the Chapeau Blog Awards, entrants can be assured of a meaningful award as selected by their most important audience; blog readers themselves. Chapeau Blog Awards is the creator of BlogOh!Pedia, an online encyclopedia of blogging terms and Blog Review, an online review of blogs from around the world.

E-mail Chapeau Blog Awards at Info@ChapeauBlogAwards.com.

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Shoreview, MN April 14, 2009 — http://www.ecumen.org – Senior housing and services provider Ecumen has released a new whitepaper to help others develop senior housing for those living with the challenges of behavioral  Alzheimer’s and dementia.

“10 Tips from Ecumen for Developing a Successful Behavioral Alzheimer’s and Dementia Care Program for Senior Housing” is currently available for complimentary download by visiting The Library of Successful Aging on the Ecumen website.  It was written by Ecumen team members Debbie Manthey, Director of Operations, and Janelle Meyers, Ecumen Housing Manager.

“Increasingly, senior housing professionals are seeing a subset of Alzheimer’s, when the affected person develops substantial and challenging behaviors,” write Manthey and Meyers in the whitepaper. “Many senior housing providers are forced to keep these residents heavily medicated or discharge them to a mental health hospital unit. At Ecumen, we sought to develop a better way to serve people experiencing such behaviors.”

The Ecumen whitepaper outlines lessons learned by Ecumen in the development of senior housing in Brooklyn Center, Minnesota, to serve those living with the challenges of behavioral Alzheimer’s and dementia.  Insights include:
•    The importance of focusing on emotional intelligence in the hiring of team members
•    Differences in regular memory care and behavioral Alzheimer’s and dementia care
•    How to use existing resources to the advantage of those you serve and your team

“Behavioral Alzheimer’s care is not for the faint of heart,” state Manthey and Meyers in concluding their whitepaper.  “However, no risk, no reward.  Developing this specialized housing has been an incredibly rewarding experience.  It has been a life changer.”

Visit “The Library of Successful Aging” on the Ecumen website to download a full copy of the whitepaper “10 Tips from Ecumen for Developing a Successful Behavioral Alzheimer’s and Dementia Care Program for Senior Housing” by Debbie Manthey, Ecumen Director of Operations, and Ecumen Housing Manager Janelle Meyers.

About Ecumen:
Ecumen (www.ecumen.org) is based in Shoreview, Minn., and provides senior housing, services and senior housing development. Ecumen is the most innovative provider of senior housing and services, empowering individuals to live richer, fuller lives.  Ecumen’s mission is to create “home” for older adults wherever they choose to live. Ecumen is affiliated with the Evangelical Lutheran Church in America (ELCA) and has 4,000 team members. Ecumen writes about news and ideas that are shaping the future of aging services at its Changing Aging blog: http://www.ecumen.org/changing-aging/.

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Minneapolis, MN April 9, 2009 — www.ChapeauBlogAwards.com – Chapeau Blog Awards, the online competition dedicated to celebrating blogger brilliance, is reminding blog awards voters that they have just one last week to review this year’s list of Awards Finalists prior to voting polls opening next Tuesday, April 14th.

Voters will have the opportunity to select their favorite industry blogs from a list of Blog Awards Finalists between April 14th and April 30th.  Blog Awards Finalists cover ten industries, ranging from Arts & Design to Marketing & Advertising, with each industry containing two finalists.

In addition to awarding “Best in Industry” blogs, voters will be responsible for naming 2009’s “Most Brilliant Blog,” which will take home a grand prize of $2,000. The prestige and honor of being named 2009’s “Most Brilliant Blog” will be awarded to the finalist who receives the most votes overall.  Both “Best in Industry” winners and 2009’s “Most Brilliant Blog” will be announced on May 5th.

Become a voter for Chapeau Blog Awards and vote for an industry finalist from the list below.   Registered voters for Chapeau Blog Awards will be automatically notified when voting opens next week on April 14th:

Arts & Design:
AphroChic vs. Design You Trust

Entertaining:
Cooking Down Under vs. Intoxicating Prose

Health & Beauty:
Beautiful Faces vs. The Everything Yoga Blog

Hobbies:
1221 Shots vs. Old Man Running

Marketing & Advertising:
WebMarket Central vs. ViralBlog

News:
Ashin Mettacara vs. Intrepid Liberal Journal

Parenting:
5 Minutes For Mom vs. Dad’s World

Real Estate & Development:
Home I Own vs. Real Estate Marketing Blog

Technology:
Electronista vs. Raymond.cc Tech Blog

Travel & Leisure:
Eyeflare Travel Advice & Tips vs. Viator Travel Blog

“At Chapeau Blog Awards, we have been eagerly anticipating the arrival of April 14th, so we can begin selecting our own personal favorite blogs,” states Susan Misukanis, Director of Chapeau Blog Awards.  “However, just like the balance of the voting panel, we will have to wait until voting opens next week.”

Become a voter for Chapeau Blog Awards today by visiting the Chapeau Blog Awards website.

About Chapeau Blog Awards:
Chapeau Blog Awards is an awards contest that tips its chapeaus to honor bloggers worldwide who devote their time and knowledge to inform, entertain and challenge their readers.  Those involved in the Chapeau Blog Awards are not involved in the final selection of winners. Rather than assembling an antiquated academy of high profile ‘Noggers’ – Non-bloggers – to determine which blog is best, Chapeau Blog Awards does what bloggers do. They ask for the opinion of the public sphere of blog readers. By asking blog readers to judge the Chapeau Blog Awards, entrants can be assured of a meaningful award as selected by their most important audience; blog readers themselves. Chapeau Blog Awards is the creator of BlogOh!Pedia, an online encyclopedia of blogging terms and Blog Review, an online review of blogs from around the world.
E-mail Chapeau Blog Awards at Info@ChapeauBlogAwards.com.

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Minneapolis, MN April 2, 2009 — http://www.ecumen.org – Senior housing and services provider Ecumen sees the aging of America as an opportunity for substantial innovation in our country.  Ecumen CEO Kathryn Roberts highlights 10 emerging changes in a new blog post entitled “10 Things Ecumen Sees Changing in an Aging America.”  Readers are invited to share what changes they see or want to see in an aging America.

Businesses and organizations who fail to innovate for America’s new demographic reality, risk failure,  People over 50 currently represent 43 percent of all U.S. households and by 2020, the senior population in American will number 115 million.  As Roberts explains, this rapidly aging demographic will not be one that stands for being warehoused in an institution or for living in a community that does not provide products and services in line with their wants and needs.

Among things changing in an aging America are:

•    Portable Personal Empowerment Technology: “Portable Personal Empowerment Technology” will become a major marketplace driven by America’s seniors who desire to be connected, empowered, and living as independently and fully no matter their life stage.  It will create new opportunities for senior service providers to combine high-tech and high-touch and serve people with challenges, such as Alzheimer’s disease and dementia.
•    Neighborhood Villages: Multi-generational neighborhood-based “villages,” will increasingly take shape as people desire to live fully at every age in their own homes and communities.  Such villages include Beacon Hill Village in Boston and Mill City Commons in Minneapolis.  Ecumen is a consultant to the Mill City Commons community.
•    Collaborative Senior Housing:  The financing of long-term care will significantly change with more people paying a larger portion of their services.  The Government simply can’t afford to be the largest payer for such services.

“Aging is truly all about living,” says Roberts as she concludes her post by offering an ‘adios to ageism’  “This holds true even at the very end of life.”

“10 Things Ecumen Sees Changing in an Aging America” may be found by visiting the Changing Aging blog on the Ecumen website.

About Ecumen:
Ecumen (www.ecumen.org) is based in Shoreview, Minn., and is one of the largest non-profit senior housing, services and senior housing development companies in the United States. The name Ecumen comes from the word ecumenical, which in turn is derived from the Greek word for home: “Oikos.” Ecumen’s mission is to create “home” for older adults wherever they choose to live. Ecumen is affiliated with the Evangelical Lutheran Church in America (ELCA) and has 4,000 team members. Ecumen writes about news and ideas that are shaping the future of aging services at its Changing Aging blog: http://www.ecumen.org/changing-aging/.

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MINNEAPOLIS, MN April 2, 2009 —www.ArbitrationAnswers.com— Forthright, an organization that provides claims administration services in the dispute resolution market, today announced the launch of a new informational consumer website aimed at guiding American consumers through the arbitration process.

The new website, www.ArbitrationAnswers.com, contains easily accessible information and resources on arbitration, arbitration service providers, other forms of alternative dispute resolution, and court litigation. The website also provides access to:

•    Answers to commonly asked questions about arbitration;
•    Links to information on the websites of three of the largest arbitration administrators – American Arbitration Association, the National Arbitration Forum, and JAMS;
•    Forms to file or respond to an arbitration claim;
•    Resources to help consumers find legal services in any area of the country, and more.

“Arbitration is a fair and cost-effective way for American consumers to resolve disputes. This website will be an informative resource for consumers and further increase access to justice through the arbitration process,” said Aimee Egan, Forthright Vice President of Public Affairs. “ArbitrationAnswers.com will help consumers take control of the dispute resolution process by answering questions on the basics of arbitration, arbitration in contracts, how to file or respond to an arbitration claim, as well as where to find legal services for arbitration or litigation.”

“ArbitrationAnswers.com will be a living site, updated with additional resources and the most current arbitration information, and constantly evolving to better respond to consumer needs and feedback,” continued Egan.

Arbitration is a way for consumers to resolve disputes outside of the courtroom. Parties bring an arbitration claim before a neutral third-party individual known as an arbitrator – often a former judge or experienced lawyer – who has been assigned to hear the case. In arbitration, each party has the right to be represented by an attorney, but may proceed without one. Once both parties have presented their evidence to the arbitrator, the arbitrator considers the facts, applies the law and issues a decision. Arbitration decisions are generally binding but must be confirmed by a court to be legally enforced. To learn more about the arbitration process, please visit: www.ArbitrationAnswers.com.

Media, please contact Christina Doucet at 952-516-6486 or media[@]forthrightsolutions.com.

About ArbitrationAnswers.com
ArbitrationAnswers.com is an informational website that includes facts and resources on arbitration, other forms of alternative dispute resolution, and court litigation. Forthright – an organization that provides claims administration services in the dispute resolution market – sponsors the website in order to provide consumers and others with easily accessible and comprehensive information about arbitration and other options for resolving legal disputes. ArbitrationAnswers.com does not provide legal advice – it is a source of information only. If consumers have additional questions about arbitration or about resolving a legal dispute, they should contact an arbitration administrator, or seek the advice of an attorney.
www.ArbitrationAnswers.com

About Forthright
Forthright is a global provider of claims administration services in the dispute resolution market. Forthright’s experts work directly with clients to optimize existing systems or design new systems for resolution of business-to-business or business-to-consumer claims or disputes. In addition to our resolution program design and implementation capabilities, we provide guidance and training to ensure all stakeholders are familiar with how to navigate the process easily. www.forthrightsolutions.com
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Wilmington, DE March 26, 2009 – www.thedelawarecompany.com – The Delaware Company, a leader in helping entrepreneurs incorporate businesses in Delaware, has launched an online Quote & Compare service. The Delaware Company’s Quote & Compare service enables entrepreneurs nationwide to determine exactly what it would cost to incorporate in Delaware by comparing the prices of The Delaware Company’s incorporation services with top competitors.

More than 60 percent of Fortune 500 companies incorporate in Delaware, taking advantage of the cost-saving benefits Delaware offers to those starting a business.  New entrepreneurs seeking to take advantage of Delaware’s lower business formation and incorporation rates are now able to simplify their research and find the lowest-cost option.

“Quote & Compare services now offered online by The Delaware Company enable entrepreneurs nationwide to compare the total cost to file in Delaware, integrating both the lower state fee and total incorporator cost,” states Mark Williams, Operations Manager of The Delaware Company. “By comparing the rates of up to five incorporation companies, The Delaware Company’s Quote & Compare service adds up all costs involved with forming a Delaware corporation, from business filing to name availability search.”

After discovering the total business formation cost with The Delaware Company’s online Quote & Compare Service, budding entrepreneurs are afforded one more level of convenience.  Entrepreneurs can order their preferred business formation package directly from The Delaware Company.

“As more and more entrepreneurs are seeing the cost benefits of incorporating in Delaware, we are striving to ensure this process is as seamless as possible,” continues Williams.  “Our Quote & Compare service enables entrepreneurs to experience a business formation process that offers both benefits to forming a Delaware incorporation combined with the ability to actually form a Delaware incorporation.”

Quote and compare the cost of starting your own business with The Delaware Company today: http://www.thedelawarecompany.com/quote_and_compare.asp

About The Delaware Company
The Delaware Company, a Delaware incorporation expert, focuses on doing one thing and one thing only–forming Delaware LLCs (limited liability companies) and Delaware corporations efficiently. By focusing on Delaware incorporation services, The Delaware Company has earned the reputation as the trusted leader in Delaware LLC and Delaware corporation formation.

The Delaware Company is a part of Wolters Kluwer, a leading multinational publisher and information services company. Wolters Kluwer has annual revenues (2007) of €3.4 billion, maintains operations in over 33 countries across Europe, North America, and Asia Pacific, and employs approximately 19,500 people worldwide.

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“The CFO’s View of Accounts Payable: Cash is King,” an Aberdeen Group benchmark study report, details how the unique position of accounts payable department’s cash management practices can benefit their company as a whole.

“Best cash management practices include everything from extending Days Payable Outstanding (DPO) to capturing early payment and volume discounts,” states the report.  “If properly automated, the typical accounts payable department is uniquely positioned to oversee and integrate these tactics.”

In total, The Aberdeen Group’s study evaluated 160 enterprises.  The enterprises deemed as best in class based on the overall cost experienced in processing single invoices reported marked similarities in accounts payable processes:
•    62% leveraged online or web-based reporting tools
•    69% possessed enterprise- level visibility in account payable processes

“As detailed in the report, more companies are establishing best in class status by syncing accounts payable objectives with company objectives and integrating the use of online reporting tools,” states Jim Mandt, Metafile’s Vice President of Technical Support.  “Automation designed to offer support and visibility in these areas is a key factor we’ve witnessed in successful AP departments.”

Specific recommendations offered by The Aberdeen Group to companies hoping to experience the economic benefits afforded by best practices in cash management include:
•    Moving towards a fully automated and paperless financial environment
•    Establishing links between your AP department and overall business goals
•    Developing cash disbursement strategies designed to optimize working capital

“We are pleased to have supported The Aberdeen Group’s latest report,” concludes Mandt.  “It is our hope that by implementing best practices detailed by The Aberdeen Group, companies can move into best in class status and avoid or at least offset the adverse effects inherent in today’s economic climate.”

A complimentary copy of the report “The CFO’s View of Accounts Payable: Cash is King” is available courtesy of Metafile.

About Metafile
Metafile Information Systems, Inc., provides paperless workflow automation solutions via its customizable content management solution MetaViewer. A privately held software development and integration firm, Metafile has helped the financial departments of companies such as Winn Dixie, Gate Petroleum, Wellborn Cabinet and Allied Beverage streamline accounts payable and accounts receivable processes for over 25 years. More information on Metafile and MetaViewer may be found online at www.metaviewer.com.

About Aberdeen Group, a Harte-Hanks Company
Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen™ for insights that drive decisions.

As a Harte-Hanks Company, Aberdeen plays the key role of putting content in context for the global direct and targeted marketing company. Aberdeen’s analytical and independent view of the “customer optimization” process of Harte-Hanks (Information – Opportunity – Insight – Engagement – Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen http://www.aberdeen.com or call (617) 723-7890. To learn more about Harte-Hanks, call (800) 456-9748 or go to http://www.harte-hanks.com.

Perhaps the largest conference of its kind in the United States, SES is a leading source of search marketing industry education and networking for in-house and agency internet marketers alike. This year’s SES Conference in New York will focus on providing a full spectrum of search knowledge, from outlining the basics of organic search engine optimization to detailing cutting edge developments in social media marketing.

Lee Odden, CEO TopRank® Online Marketing

TopRank® Online Marketing will be contributing to this event via CEO Lee Odden’s participation in three panels on Thursday, March 26th:

• SEO Through Blogs & Feeds, 10:30-11:45am
• Brand & Reputation Management, 12:45-2:00pm
• Blogging for Business, 3:45-5:00pm

Odden’s first session, “SEO Through Blogs & Feeds,” will illustrate the remarkable advantages blogs offer to companies when integrated into an overall internet marketing strategy. The afternoon sessions will begin with Odden and his panel discussing all aspects of how companies can proactively and reactively address the negativity they may someday find directed at their brand online in the “Brand & Reputation Management” session.

TopRank® Online Marketing publishes one of the most popular and top rated marketing blogs online, according to Advertising Age and as ranked by Technorati. Odden draws on his 5+ years of experience as the force behind TopRank’s Online Marketing Blog for his final session of the conference, “Blogging for Business.” He will present attendees with practical insights into developing a business blogging strategy to build buzz and brand conversation, as well as create opportunities to better connect with customers.

“With SEO, PR and social media marketing converging, digital marketing expertise is a moving target,” comments Odden. “Companies who invest in ongoing education efforts like those presented by Search Engine Strategies stand to gain a significant competitive advantage.”

TopRank® Online Marketing’s Online Marketing Blog was the first blog to be engaged as a media sponsor for the Search Engine Strategies conference and is a returning sponsor for the third year. TopRank® Online Marketing will be providing blog coverage, photos and video interviews during the New York event at http://www.toprankblog.com and also via Twitter at http://twitter.com/leeodden.

Coinciding with SES New York, Odden will also be a speaker at the “Search Meets Social Media” iBreakfast on Wednesday, March 25^th from 7:30-10:00am – http://ibreakfast.com. This breakfast discussion explores the convergence of search and social media and its impact on market penetration.

About TopRank® Online Marketing
TopRank Online Marketing is a digital marketing and public relations agency based in Minnesota, serving Fortune 1000 companies nationwide. TopRank provides strategic consulting, implementation and training services with an emphasis on enterprise and mid-market company search marketing, social media and online public relations. TopRank has been cited in numerous books and industry blogs as well as U.S. News & World Report, Fortune and The Economist for its internet marketing expertise. TopRank CEO Lee Odden is a frequent speaker at industry conferences, including Search Engine Strategies, WebmasterWorld Pubcon, PRSA International Conference, BlogWorldExpo, OMMA, Media Relations Summit, and the DMA Annual conference. As a respected authority on SEO, PR and social media, TopRank has provided course material for the basic and advanced Search Marketing Certification program offered by the national DMA.  TopRank has also been engaged to develop and present the first DMA Social Media Marketing workshop.

Company Web Site: http://www.toprankmarketing.com
Blog: http://www.toprankblog.com

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